Why a marketing coach for salespeople is the future of B2B

To reach the modern buyer companies must channel its relations via employees , enabling processes and tools to help them become marketeers

Photo by Wade Austin Ellis on Unsplash

Can you guess one of the most discussed business topics and yet still a pending issue in most organizations? Yes, how Sales and Marketing work together.

The problem is not just business efficiency but a total misalignment with the way people- customers- relate to business now. it has changed — we all know because we …