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Why a marketing coach for salespeople is the future of B2B

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Why a marketing coach for salespeople is the future of B2B

To reach the modern buyer companies must channel its relations via employees , enabling processes and tools to help them become marketeers

Jorge Araluce
Mar 20, 2019
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Why a marketing coach for salespeople is the future of B2B

jorgearaluce.substack.com
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Photo by Wade Austin Ellis on Unsplash

Can you guess one of the most discussed business topics and yet still a pending issue in most organizations? Yes, how Sales and Marketing work together.

The problem is not just business efficiency but a total misalignment with the way people- customers- relate to business now. it has changed — we all know because we …

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